News

La coordinación en las políticas turísticas en América Latina y el Caribe facilitaría el desarrollo sostenible del sector

El Comité Científico del Tourism and Society Think Tank – TSTT para las Américas, después de dos años de trabajo, ha publicado esta semana las conclusiones de su estudio sobre La falta de coordinación en las Políticas Turísticas en América Latina y el Caribe: un análisis crítico y soluciones, que concluye que la falta de coordinación en las políticas turísticas en América Latina y el Caribe obstaculiza el desarrollo sostenible y competitivo del sector.

El impacto de la migración venezolana en cuatro economías de América Latina

Más de 7.77 millones de venezolanos se encuentran fuera de Venezuela, de los que 6,59 millones están en países de América Latina y el Caribe, según datos publicados en junio de 2024 por la Organización Internacional para las Migraciones (OIM) dependiente de la ONU. La mayoría están en Colombia (2,9 millones), Perú (1,5 millones), Brasil (510.499), Ecuador (474.945) y Chile (444.423).

Semejanzas y diferencias de los valores políticos de los partidarios de Harris y Trump

El pasado mes de abril, el Centro de Investigaciones Pew Research Center

10 medidas del shock económico en Argentina

El nuevo ministro de Economía, Luis Caputo, presentó una varias medidas tras hacer un diagnóstico de la severa situación que atraviesa Argentina y que debe afrontar el nuevo presidente Javier Milei. El objetivo del gobierno es neutralizar la crisis y estabilizar las variables económicas.

Te invitamos a conocer las 10 medidas del plan a continuación:

1. No se renovarán los contratos laborales del Estado que tengan menos de un año de vigencia.

2. Se suspende por un año la publicidad del Gobierno nacional en los medios de comunicación.

3. El número de ministerios se reduce de 18 a 9 y las secretarías, de 106 a 54, lo que permitirá una reducción del 50% de los cargos jerárquicos en la administración pública y del 34% de los cargos políticos totales del Estado.

4. Se reducirán al mínimo las transferencias del Estado a las provincias.

5. El Estado no licitará más obra pública nueva y cancelará las licitaciones aprobadas cuyo desarrollo aún no haya comenzado. Las obras de infraestructura serán hechas por el sector privado.

6. Se reducirán los subsidios a la energía y el transporte.

7. El tipo de cambio oficial pasa de 400 pesos por dólar estadounidense a 800 pesos por unidad, lo que implica una devaluación del peso argentino del 50%.

8. Se reemplazará el actual sistema de regulación de importaciones por un sistema estadístico que no requerirá de la aprobación previa de licencias.

9. Se mantendrán los planes de ayuda estatal para desempleados (plan Potenciar Trabajo) de acuerdo a lo establecido en el Presupuesto 2023 y se fortalecerán las políticas sociales que son recibidas directamente por quienes las necesitan, como la Asignación Universal por Hijo -una ayuda que paga el Estado- y la denominada Tarjeta Alimentar, que permite comprar alimentos a los sectores más vulnerables.

10. Se duplicará el monto de la Asignación Universal por hijo y se aumentará en 50% el monto de la denominada Tarjeta Alimentar.

¿Qué te parecen estas medidas?

Con información de EFE.

Todo lo que tienes que saber de Buy with Prime de Amazon

En el acelerado mundo del comercio electrónico, la innovación es clave para destacar entre la multitud y brindar una experiencia increíble a los clientes. Amazon, una de las plataformas líderes en esta industria, constantemente presenta nuevas formas de hacer que la vida de los vendedores y los compradores sea más fácil y gratificante. Una de sus últimas innovaciones, “Buy with Prime,” está generando conmoción por las oportunidades que ofrece tanto a las marcas como a los consumidores.

 ¿Qué es Buy with Prime de Amazon?

Buy with Prime es un servicio que permite a los vendedores incorporar los beneficios del programa Amazon Prime directamente en sus propios sitios web de marca. Esto significa que los clientes que visitan estos sitios pueden disfrutar de los mismos beneficios que obtendrían al comprar en Amazon, como envíos rápidos y gratuitos, acceso a contenido de entretenimiento y ofertas exclusivas. En pocas palabras, Buy with Prime se trata de llevar la experiencia de compra premium de Amazon Prime más allá de la plataforma de Amazon misma.

• Ventajas para las Marcas:

Fortalecimiento de la Lealtad de la Marca: Al integrar los beneficios de Prime en el sitio web, las marcas pueden fomentar una mayor lealtad entre sus clientes. Los consumidores aprecian la comodidad y rapidez de los envíos Prime, lo que puede traducirse en una conexión más fuerte con la marca. 

Control sobre la Experiencia del Cliente: Las marcas pueden ofrecer una experiencia de compra personalizada en su propio sitio web, manteniendo un mayor control sobre el diseño, la navegación y la interacción con los clientes. Esto contribuye a una identidad de marca cohesiva. 

Acceso a la Base de Usuarios de Amazon: Al aprovechar la infraestructura de Amazon, las marcas pueden acceder a la vasta base de usuarios de Prime. Esto abre oportunidades para llegar a nuevos clientes y aumentar la visibilidad de la marca. 

• Beneficios para los Clientes:

Comodidad y Rapidez: Los clientes valoran la rapidez y la comodidad de los envíos Prime. Al implementar Buy with Prime, las marcas pueden brindar esta conveniencia a sus compradores, mejorando la satisfacción del cliente.

Ofertas Exclusivas: Los beneficios de Prime, como ofertas especiales y acceso a contenido exclusivo, son atractivos para los consumidores. La disponibilidad de estas ofertas en los sitios web de las marcas puede influir en las decisiones de compra.

Consistencia en la Experiencia: Los clientes que son miembros de Amazon Prime están acostumbrados a ciertos estándares de servicio. Al extender estos estándares a los sitios web de las marcas, se crea una experiencia coherente que aumenta la confianza del cliente.

¿Cómo Implementar Buy with Prime?

1. Registrarse en el Programa: Las marcas interesadas en adoptar Buy with Prime deben registrarse en el programa correspondiente de Amazon y seguir los pasos indicados.
2. Integración Técnica: Las marcas deben colaborar con Amazon para integrar la funcionalidad Buy with Prime en sus sitios web. Esto puede implicar la incorporación de APIs y otros componentes técnicos.
3.  Promoción y Comunicación: Una vez implementado, es esencial informar a los clientes sobre la disponibilidad de los beneficios Buy with Prime en el sitio web de la marca. Esto se puede lograr a través de campañas de marketing y comunicación efectivas.

Buy with Prime de Amazon representa una emocionante oportunidad para las marcas que buscan elevar su presencia en línea y ofrecer una experiencia excepcional a sus clientes. Al fusionar los reconocidos beneficios de Amazon Prime con la identidad única de cada marca, se crea un escenario en el que tanto las empresas como los consumidores pueden ganar. Con la implementación adecuada y una comunicación estratégica, Buy with Prime tiene el potencial de redefinir la relación entre las marcas y sus seguidores, mientras se establece un estándar más alto para el comercio electrónico en general.

El Impacto de la “Intervención” Gubernamental en Universidades Nicaragüenses

En Nicaragua, el gobierno del presidente Daniel Ortega ha llevado a cabo acciones que han causado inquietud y temor entre los estudiantes universitarios.

El Gobierno de Nicaragua ha cancelado ya varias universidades públicas y privadas entre ellas, la Fundación Prouniversidad Metropolitana (Unimet), la Asociación Universidad del Norte de Nicaragua (UNN), la Asociación Universidad Adventista de Nicaragua (Unadenic), Asociación Universidad Evangélica Nicaragüense Martín Luther King Jr (UENIC) y la Asociación Universidad de Occidente (UDO)

Según el comunicado publicado en ‘La Gaceta’, diario oficial del Gobierno, entre otras razones, el Ejecutivo liderado por Daniel Ortega ha defendido que las asociaciones «no cuentan con la metodología curricular» ni la «infraestructura necesaria» o que la universidad ha «falseado información», entre otras.

El Gobierno, utilizando la misma medida, ya retiró la personalidad jurídica a otras dos universidades más el pasado 14 de marzo: la Universidad Panamericana de Nicaragua (UPAN) y la Universidad del Pacífico (UNIP), también registradas como asociaciones.

Las universidades fueron uno de los focos de protestas en 2018, cuando miles de personas se manifestaron contra el Gobierno de Ortega en unas movilizaciones sin precedentes, por lo que en círculos opositores se entiende como otra medida represiva más por parte de las autoridades, que se suma a los cierres de partidos políticos y organizaciones no gubernamentales.

El caso de Elthon Rivera, un estudiante de 27 años, ilustra la difícil situación que muchos enfrentan. Después de haber sido expulsado previamente de la Universidad Nacional Autónoma de Nicaragua (UNAN) por participar en protestas contra el gobierno, Rivera ahora enfrenta la cancelación de la personería jurídica de la Universidad Paulo Freire, donde estaba a punto de graduarse en Ciencias Políticas.

Esta cancelación, realizada por el parlamento del país a solicitud del gobierno, forma parte de lo que se percibe como un ataque sistemático contra las voces críticas.

La decisión de la Asamblea Nacional nicaragüense, controlada por el partido sandinista en el poder, llevó a la cancelación de la personería jurídica de cinco universidades: Universidad Politécnica (Upoli), Universidad Católica del Trópico Seco (Ucaste), Universidad Nicaragüense de Estudios Humanitarios (UNEH), Universidad Paulo Freire y Universidad Popular (Uponic).

La justificación presentada por el Ministerio de Gobernación fue que estas instituciones no habían reportado adecuadamente sus estados financieros ni sus juntas directivas, alegando violaciones a leyes contra lavado de dinero y terrorismo, leyes que también se han utilizado en casos de represión de opositores.

El caso de Elthon Rivera refleja el impacto devastador de estas medidas gubernamentales en la educación superior. Él compartió su desolación al ser privado nuevamente de la oportunidad de graduarse y convertirse en profesional. Su experiencia resuena con la frustración de muchos otros estudiantes que se encuentran en situaciones similares.

Esta serie de eventos ha suscitado preocupación tanto a nivel nacional como internacional, y ha llevado a una creciente alarma sobre el futuro de la educación y la libertad académica en Nicaragua.

Twitter cambiará su logo

No es ninguna sorpresa que el excéntrico millonario utiliza sus tuits para dar pinceladas sobre sus planes. Este domingo lo volvió a hacer, y anunció un cambio radical en la marca Twitter.

“Y pronto diremos adiós a la marca Twitter y, poco a poco, a todos los pajaritos”, señaló en un mensaje, tras el cual agregó que “si esta noche se publica un logotipo X lo bastante bueno” mañana lo pondrán “en directo en todo el mundo”.

Musk, ha publicado varias fotos y en una aparece una X en movimiento con un fondo negro y en otra, el empresario está con sus manos cruzadas en forma de X.También publicó una foto del pajarito en blanco con fondo negro acompañado por el mensaje: “Así, pero X”.

Musk puso en marcha este año una compañía de inteligencia artificial para la que también usó la letra x al llamarla “xAI” y hace unos meses cambió el nombre a la empresa, que compró el año pasado por 44,000 millones de dólares, por una X.

La letra X ha estado presente en los negocios y la vida empresarial de Musk en el pasado: X.com era el nombre original de Paypal y está en su empresa SpaceX, pero también en el nombre de su hijo que nació en 2020. Quiere que la X sea una aplicación para todo.

A nivel de gestión de marca ¿crees que esto sea una buena movida para una marca tan bien posicionada en la mente del consumidor?

Te leemos en los comentarios.

UTH Florida University crece en el mercado de Estados Unidos

UTH Florida University crece en el mercado de Estados Unidos

La institución de origen hondureño cumple seis años de operaciones en territorio estadounidense y ratifica el compromiso de ser la universidad internacional para el mundo hispano. (más…)

Concurso “Video Selfie” #UTHFloridaUniversity

#UTHFloridaUniversity
OFFICIAL CONTEST RULES AND REGULATIONS
Open to current UTH Florida University students

NO PURCHASE NECESSARY. By entering the Contest, entrants agree to abide by these Official Contest Rules and Regulations (the “Official Rules”). The decisions of the Sponsor (defined below), the independent Contest organization with respect to all aspects of the Contest are final and binding on all entrants. The Contest is in no way sponsored, endorsed or administered by, or associated with, Facebook or Instagram. Facebook and Instagram are completely released of all liability by each entrant in this Contest. Any questions, comments or complaints regarding the Contest must be directed to the University and not Facebook or Instagram.

SPONSOR & CONTEST PERIOD: The #UTHFloridaUniversity Win Contest (the “Contest”) is sponsored by UTH Florida University (the “Sponsor”). The Contest begins at 10:00:00 AM Eastern Time (“ET”) on April 24, 2017 and ends at 11:59:00PM ET on June 16, 2017 (the “Contest Period”).

ELIGIBILITY: To enter and be eligible to win, a person must; (i) at the time of entry, be a legal and active student of UTH Florida University. (ii) at the time of entry, have reached the age of majority in the province or territory in which he/she resides. Specifically excluded from entering the Contest are: (a) employees, shareholders, officers, directors, agents, representatives, Instagram representatives, and advertising and promotional agencies of the Sponsor, the independent Contest organization, prize supplier, and each of their respective subsidiaries and affiliates (collectively, the “Contest Parties”); and (b) immediate family members (i.e. mother, father, brother, sister, son, daughter or legal or common-law spouse) of any person mentioned in 2(a) (regardless of where they live) or any person domiciled with any person mentioned in 2(a) (whether related to the person or not).

HOW TO ENTER THE CONTEST: To enter the Contest, you must meet the eligibility requirements (See Rule

2) and must have a personal Instagram account (“Account”). If you do not have an Instagram account, you will need to create one (See Rule 4) (there is no cost). Upload a video (the “Video”) showcasing from what part of the world are you recording your video, how you prepare and how you study online through the UTH Florida University platform (see Rule 5 for format and content requirements) and in the Video description (the “Description”) include the Contest hashtag #UTHFloridaUniversity (the “Hashtag”) and mention @uthflorida (the “Mention”) using your Account (the “Entry”). (For the avoidance of doubt, you may include additional content as part of your Description if you like; inclusion of such additional content is NOT required, however.) Entries must comply with Instagram Terms of Use and the Video Description Format and Content Requirements (detailed in Rule 5) to be eligible (and, should you include additional content as part of your Description, such additional content must comply with the Video Description Format and Content Requirements, to the extent applicable, as well as the Instagram Terms of Use). In order to be eligible, an Entry must be submitted and received during the Contest Period. Each Entry that complies with these Official Rules (as determined by the Sponsor in its sole discretion) will be entered into the Grand Prize draw (see Rule 7).

To enter the Contest from your Instagram account, you must have an Instagram account and follow the Sponsor’s official Instagram account (@uthflorida). To become a Follower of the Sponsor, you must access your Instagram account and search people for “UTH Florida University” and click the “Follow” button corresponding to @uthflorida. Limit of one (1) Entry per day during the Contest Period. A day is defined as starting at 12:00:00 AM (ET) and ending at 11:59:59 PM (ET) on the same day. Each Entry must be unique and original and a Video must only be entered into the Contest once. You may only use one (1) Account to enter the Contest. In the event an entrant uploads inappropriate content (be it a Photo/Video or the accompanying Description) or enters contrary to Instagram’s Terms of Use, in the sole discretion of the Sponsor, the entrant will be disqualified from the Contest. Anyone found “spamming” by posting multiple unrelated updates, comments, videos or pictures or by sending large numbers of duplicates using the Hashtag or content that is unrelated to the Contest (as determined by the Sponsor at its sole discretion) will be disqualified from the Contest. Proof of transmission (screenshots or captures, etc.) does not constitute proof of delivery or receipt. Anyone found to use multiple Accounts to enter the Contest or who enters more than one (1) time per day will be ineligible to participate in the Contest. Entries generated by script, macro, robotic, programmed, or any other automated means are prohibited and will be disqualified. The Sponsor will not be responsible for late, lost, illegible, falsified, damaged, misdirected, inaccessible, mutilated, garbled or incomplete Entries, which will be void.

By entering the Contest, entrants agree to abide by and be bound by these Official Rules and Instagram’s Terms of Use.

By using Instagram through a wireless mobile device, standard text messaging and/or data rates may apply for each message sent or received from your device. Other charges may also be applied by your wireless carrier (consult your wireless plan for details before participating via wireless mobile device). Proof of participation by wireless mobile device is not a condition of entry.

HOW TO CREATE AN INSTAGRAM ACCOUNT Download the free Instagram application to your smart phone and follow the instructions to register for a free account. Entrants are subject to Instagram’s Terms of Use; these can be found at http://instagram.com/legal/terms/#. The Sponsor is not responsible in any way for any decisions Instagram makes regarding the entrant’s account with Instagram.

VIDEO & DESCRIPTION FORMAT AND CONTENT REQUIREMENTS

Each Entry:

Must be filmed in “selfie mode” style. must be a 60 sec. max Video showcasing from what part of the world are you recording your video from must show how you prepare and study online through the UTH Florida University platform must not depict or describe any life threatening or dangerous activity; must be in Spanish must include the Contest hashtag #UTHFloridaUniversity; must mention @UTHFlorida; must not, in the sole and unfettered discretion of the Sponsor, contain any nude, sexually explicit, disparaging, discriminatory, libelous or other inappropriate content; including but not limited to crude, vulgar or offensive language and/or symbols; derogatory characterizations of any ethnic, racial, sexual, religious or other groups; content that endorses, condones and/or discusses any illegal, inappropriate or risky behavior or conduct (including but not limited to the use of alcohol or drugs); personal information of individuals, including, without limitation, names, telephone numbers and addresses (physical or electronic); must not contain unauthorized or unsolicited advertising, junk or bulk emails (also known as “spamming”), chain letters, pyramid schemes, the promotion of particular stocks of shares and other financial products and services, or any other form of unauthorized solicitation, or any form of lottery or gambling; must not contain software viruses or any other computer code, files, or programs that are designed or intended to disrupt, damage, or limit the functioning of this Contest or any software, hardware, or telecommunications equipment or to damage or obtain unauthorized access to any data or other information of any third party; must not violate any law, statute, ordinance or regulation; must be intended for family audience viewing and contain only content that, in the sole and unfettered discretion of the Sponsor, is suitable for all persons regardless of age; must not include reference to third parties/people (including, without limitation, celebrities or friends), who have not expressly authorized entrant to reference their image or likeness must not disparage any persons or organizations, including but limited to Sponsor must not include images of third party trademarks, logos, insignia, location signage, photographs, artwork, or sculpture, or websites except those belonging to the Sponsor, nor the names and likenesses of other individuals without their written consent; must not impersonate any person or entity, including any of the Sponsor’s employees, dealers, or representatives; must not contain any copyrighted works (other than as owned by the entrant); must not have been used for another contest or promotion; must contain entirely original materials; must be owned solely by the entrant; and must only be submitted once in this Contest.

By submitting a Video and a Description that includes the Hashtag and the Mention, each entrant warrants and represents that such content complies with these Official Rules. If you are using a Video depicting a person other than yourself (or if the Video was taken by a person other than yourself), you must first obtain the permission of that person to use their image or the Video (as applicable). The onus for obtaining such consent rests entirely with the entrant. The Sponsor assumes no responsibility for obtaining such consent or for use of posted Videos or Descriptions.

The Sponsor will screen Entries during the Contest Period prior to the Entries being entered in the Grand Prize draw. Any Entry that the Sponsor deems, in its sole discretion, to violate the terms and conditions set forth in these Official Rules will not be eligible and the applicable entrant will not be provided an Entry in relation thereto.

GRAND PRIZE: There will be one (1) Grand Prize (the “Grand Prize”) available to be won consisting of One (1) $50 Visa gift card. The issuer of the Gift Card will be the sponsor itself (UTH Florida University). The Gift Card is subject to the terms and conditions of the issuer. See back of Gift Card for details and restrictions. The Grand Prize must be accepted as awarded without substitution and is not transferable, not for resale and has no cash surrender value. The Sponsor reserves the right, in the event that the Grand Prize cannot be awarded as described for any reason, to substitute another prize of equal or greater value without liability. GRAND PRIZE DRAW: The Grand Prize draw will be held on June 21, 2017 from among all eligible Entries received during the Contest Period to determine the Grand Prize selected entrant (the “Selected Entrant”). For the avoidance of doubt, the content of an entrant’s Photo/Video and Description will not be taken into account as part of the Grand Prize Draw as long as such content is in compliance with these Official Rules including but not limited to the Video & Description Format and Content Requirements in Rule 5 above. The odds of winning the Grand Prize depend on the total number of eligible Likes received on the Instagram and/or Facebook video reposted on the UTH Florida University accounts during the Contest Period. Whichever has more will be consider as the winner.

The Sponsor will attempt to contact the Selected Entrant using Instagram Direct or Facebook private message by sending the Account associated with the selected Entry a direct message within two (2) business days of the Entry being selected as the potential winner. The Selected Entrant will then be asked to provide his/her contact information including full name, telephone, and email address to the Sponsor using Instagram Direct, Facebook private message and/or a specified email address within two (2) business days so that a declaration and release form (the “Release Form”) can be issued.

The Selected Entrant will also be required to sign and return within five (5) business days of notification the Sponsor’s Declaration and Release Form, which (among other things): (a) confirms compliance with these Official Rules including eligibility requirements; (b) acknowledges acceptance of the Prize as awarded; (c) releases the Contest Parties, Instagram, Facebook, and each of their respective agents and associated companies and each of their respective officers, directors, employees, successors and assigns (collectively, the “Releasees”) from any and all liability in connection with this Contest, the selected entrant’s participation therein and/or the awarding and use/misuse of the Grand Prize and (d) agrees to the publication, reproduction and/or other use of the Grand Prize winner’s name, address, voice, statements about the Contest, video or other likeness without further notice or compensation, in any publicity or advertisement carried out by the Sponsor in any manner whatsoever, including print, broadcast and the internet. The Grand Prize will be emailed to the Grand Prize winner at the provided email address within thirty (30) days of Sponsor’s receipt and verification of his/her Release Form (and subject to compliance with all other conditions and requirements provided in these Official Rules).

GENERAL: By entering into the Contest and/or accepting the Prize, each entrant consents to the use of Entry without remuneration, in connection with any publicity carried out by or on behalf of the Sponsor with respect to this Contest or future marketing campaigns and agrees to abide and be bound by these Official Rules and the decisions of the Sponsor and the independent Contest organization with respect to all aspects of the Contest, which are final. By entering and uploading a Photo/Video and Description in the Contest, each entrant: (i) grants to the Sponsor, in perpetuity, a non-exclusive license to publish, display, reproduce, modify, edit or otherwise use his/her Photo/Video and Description without compensation of any kind, in whole or in part, for advertising or promoting the Contest or for any other reason; (ii) waives all moral rights in and to his/her Photo/Video and Description in favor of the Sponsor; and (iii) agrees to release, indemnify and hold harmless the Releasees from and against any and all claims related, directly or indirectly, to his/her Photo/Video and Description – including, without limitation, claims based on publicity rights, defamation, invasion of privacy, copyright infringement, trade-mark infringement or any other intellectual property related or other cause of action. For greater certainty, the Sponsor may, in its sole discretion, elect to use, in whole or in part, any Photo/Video and Description entered into the Contest for its own future advertising and/or promotional activities, without notice or compensation to the entrant. Each entrant warrants to the Sponsor and its agents, parent, affiliated or related companies, subsidiaries, divisions, prize supplier, the independent Contest organization, and promotional and advertising agencies and administrators that the Photo/Video and Description associated with his/her Entry does not contravene or infringe on any individual’s legal or civil rights or the copyright or other intellectual property rights of any individual or entity. No correspondence will be exchanged or agreement entered into with entrants except with the selected entrant.

The Releasees accept no responsibility for loss, damage, or claims caused by or resulting from the Contest or the Grand Prize.

The Releasees are released by each entrant from any and all liability in relation to: (i) any loss, harm, damages, cost or expense arising out of participation in the Contest or the Prize and/or failure of Instagram/Facebook and the Releasees do not assume any responsibility for incorrect or inaccurate capture of entry information, technical malfunctions, human or technical error, printing errors, lost, delayed or garbled data or transmissions, omission, interruption, deletion, defect or failures of any telephone or computer lines or networks, computer equipment, software, failure of an entry to be received because of technical malfunctions or traffic congestion on the Internet or any website or operation of the functionality of Instagram/Facebook (including but not limited to filtering of content by Instagram/Facebook), or any combination thereof or for any damage to an entrant’s or any person’s smart phone; and (ii) his/her participation in any Contest-related activity or the acceptance, use, or misuse of the Prize (if applicable), including but not limited to costs, injuries, losses related to personal injuries, death, damage to, loss or destruction of property, rights of publicity or privacy, defamation, or portrayal in a false light, or from any and all claims of third parties arising there from. Entry material/data that have been tampered with are void. The use of an invalid Account will disqualify the applicable Entry. In the event of a dispute, Entries will be deemed to have been submitted by the authorized account holder of the Instagram Account submitted at the time of entry. “Authorized account holder” is defined as the person who is assigned an Instagram Account by Instagram. A selected entrant may be required to provide proof that he/she is the authorized account holder of the Instagram/Facebook Account associated with the selected Entry. The sole determinant of the time for the purposes of a valid Entry in this Contest will be the Contest server machine(s).

All issues and questions concerning the construction, validity, interpretation, and enforceability of the Official Rules, or the rights and obligations of entrants and the Sponsor in connection with the Contest, shall be governed by, and construed in accordance with (i) the laws of the United States of America. Any attempt by an entrant or any other individual to deliberately damage any website or undermine the legitimate operation of the Contest could be a violation of criminal and civil laws and should such an attempt be made; the Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. This Contest is subject to all federal, provincial/territorial, and municipal laws.

In the event of any discrepancy or inconsistency between the terms and conditions of these Official Rules and disclosures or other statements contained in any Contest related materials, including, but not limited to point of sale, print or online advertising, the terms and conditions of these Official Rules shall prevail, govern and control to the fullest extent permitted by law.